Jon Gosselin is going to launch “Gosselin Gear” a new trendy fashion line for guys.

“I’m doing a line called Gosselin Gear, Jon said while hanging out at the Hotel on Rivington during the House of Hype post-VMA party (of course).

As for that rumored line with Ed Hardy owner-designer Christian Audigier, about which he met with the Frenchman in St. Tropez this summer?

“I think Christian just used me to get publicity,” he said. Sure.

How’s the rest of Jon Gosselin’s life treating him these days?

“I’ll be officially divorced in a couple days,” Jon said, gladly.

While he and nagging, grating former partner Kate Gosselin are hammering out custody issues, Jon was in good spirits over the weekend and also confirmed that things with him and new girlfriend Hailey Glassman are going “great.”